The Viator Partner Program is the ultimate travel affiliate program for travel lovers, bloggers, and website owners looking to monetize their platforms. This program has over 300,000 products across 2,500 destinations. Hence, the partners can promote a wide variety of tours and travel experiences and earn commissions by driving traffic to the Viator’s booking platform.
Viator Partner Program Details
Commission Structure
Affiliates receive an 8% commission on each sale generated through their referral link. This commission applies to any product that users select within 30 days of their first click of the affiliate link. It is designed to reward partners with its service for large amounts of traffic and conversion.
Tracking and Payments
Viator manages payment processing and any customer service questions you have relating to bookings made via affiliate links. They pay affiliates via PayPal or wire transfer on a weekly basis once they’ve reached the minimum payout threshold of $50.
Pros and Cons of the Viator Partner Program
Pros
- High commission rate: 8% on bookings is a competitive rate in the travel affiliate market.
- No Minimum: No follower or traffic count to apply.
- Weekly Payments: Affiliates get paid weekly, which is a lot better than many other programs that have much longer periods.
- Variety: A wide variety of tour options provide potential for targeting a specific audience.
Cons
- Self-Managed Program: Unlike many similar programs hosted on larger networks, Viator is self-managed, which can be less familiar for some users.
- Complex Tools for Beginners: There is a wide variety of tools; however, if users are unseasoned in affiliate marketing, some may find this overwhelming.
- Short Cookie Lifetime: The 30-day cookie duration implies that if users do not make a booking during this time frame after clicking on an affiliate link, the commission will not be awarded.
How to Join the Viator Partner Program
The program is free and takes only a few minutes. Visit their and create an account. There are no minimum traffic or follower requirements:
- Anyone can head to the Viator Partners page and fill out a registration form.
- After you are approved, you get access to a range of marketing assets, such as customized affiliate links, banners, and widgets that can be easily added to your websites or social media sites.
- You can generate links to specific tours, categories, or destination pages and promote them to your respective channels. This flexibility allows partners to develop content that is relevant to them.
5 Viator Partner Program Alternatives for Travel Affiliates
Viator is a great option for travel bloggers as well as those with travel-related websites to earn money through affiliate marketing. Nonetheless, other options provide advantages and functionality that may be suitable for a particular niche or audience. Below are 5 great Viator Partner Program alternatives:
1. GetYourGuide Program
GetYourGuide is one of the world’s largest online platforms for booking tours, attractions, and other activities. The platform is especially solid in European locations, with everything from guided tours to various ticket packages.
Key Features:
- Commission Rate: 8%
- Cookie Duration: 31 days
- Integration Tools: Easy-to-use deep links and widgets for seamless integration into blogs or websites.
- Support: Responsive customer support and access to essential statistics for optimizing performance.
Affiliates targeting various travel sub-niches will appreciate the wide range of inventory that GetYourGuide has to offer. Check out the GetYourGuide affiliate program requirements page to apply for the program.
2. TourRadar Program
TourRadar is a one-stop-shop for multi-day tours in 160 destinations, so it is best suited for those affiliates driven by adventure travel and organized group trips.
Key Features:
- Commission Rate: Up to 6%
- Cookie Duration: 90 days
- Resources: Offers tracking tools, educational materials, and a media library to help partners maximize their earnings.
By offering organized travel experiences, TourRadar enables affiliates to target travelers looking for full travel packages. Joining is simple! Go to the TourRadar affiliate program requirements.
3. EatWith Program
EatWith specializes in culinary experiences, offering people a unique way to interact with local cultures through eating. This site provides experiences such as cooking classes, dinner parties, and dining with locals in over 130 different countries.
Key Features:
- Commission Rate: 10% on food tours; 6% on online cooking classes
- Cookie Duration: 30 days
- Payment Schedule: Commissions are paid quarterly.
EatWith is a service which would potentially suit food-focused travel bloggers and hence have a narrower type of market. Wish to join? Visit our EatWith affiliate program review.
4. Klook Program
Klook is a one-stop travel platform that provides booking services for tours, transportation, and other travel services, mainly targeting Asia.
Key Features:
- Commission Rate: Typically around 5%
- Cookie Duration: 30 days
- Support Tools: Provides deep links, banners, discount codes, and special offers for partners.
Klook is great for affiliates with an audience of travelers looking to visit and experience Asia-based activities. Prospective affiliates should refer to the Klook affiliate program post.
5. Expedia Program
As a well-known travel brand, Expedia offers many services beyond just hotels and flights, including city tours and adventure activities. Affiliates can promote a lot of travel products.
Key Features:
- Commission Rate: Up to 6%
- Cookie Duration: 30 days
Head over to the Expedia affiliate program page and use our step-by-step guide to join this program.
Conclusion
The Viator Partner Program presents a lucrative opportunity for anyone or any business interested in making money with travel-related products via affiliate marketing. Thanks to its simple configuration, large number of product categories, and support, it certainly makes for an extremely plausible option for any newbie or veteran travel affiliate. Partners can use the extensive inventory of tours and experiences available on Viator to promote engagement with their audiences while earning a commission on any resulting bookings.
Check other travel affiliate programs to earn extra cash. Also, follow us on social media to get the best and latest affiliate programs:
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