Farfetch is the world’s leading platform of premium selection with thousands of products from more hundreds of designers and fashion boutiques. Currently, it has a high–end retail stores around the world. In this guide, we take a thorough look at the Farfetch Affiliate Program, with some strategies and tips on how best to make more money.
Program Overview: What is the Farfetch Affiliate Program?
Affiliate marketing has come as a boon. It helps people and firms earn money. And if you are considering joining affiliate programs, the Farfetch Affiliate Program could be a good start. Farfetch’s program offers a unique opportunity for those who are addicted to fashion. Their global affiliate marketing program is best suited for artists, fashionistas and designers. Also, affiliates will have more opportunities to cash in on their expertise and brand reputation.
Pros and Cons of Joining Farfetch Affiliate Program
Pros
- Good Cookie Duration and commission rate. Think about it – if someone purchases a $2,500 item such as a high-end handbag, you will earn a $175 commission! (thanks to their 7% commission rate). And you have a 30-day sales window from click to sale, which is plenty to earn.
- Farfetch sells recognisable brands like Gucci, Fendi, Versace, and Louis Vuitton. People idolize these are companies, which makes them easy to sell.
Cons
- An average customer will not purchase a luxury product worth hundreds of dollars. So, this affiliate program will work well only if your audience is into buying luxury goods.
- Farfetch may reject you if they don’t find your website or blog stylish enough.
Commission Rates and Cookie Duration
Affiliates can earn a 7% commission for every sale they drive through the Farfetch affiliate program, which is monitored by Partnerize.
Also, Farfetch offers a 30-day cookie duration. This prolonged cookie duration increases the opportunity for earning more commissions.
| Feature | Details |
| Commission Rate | 7% |
| Cookie Duration | 30 days |
Farfetch Affiliate Program Requirements
Farfetch is looking for “cool and stylish websites & blogs” to partner with. If you are a fashion enthusiast or have a blog/website related to beauty products and luxury goods, just send your URL to Farfetch at [email protected] with a request for consideration.
Farfetch prefers websites or blogs owners more than social media influencers. So, we recommend you work on your own site and email list. On social media, algorithms change all the time, which could disconnect you from the audience you’ve worked hard to build. But when you have a website and a good email list, you can keep in touch with your audience forever.
How To Join the Farfetch Affiliate Program
Joining the Farfetch Affiliate Program is simple:
- Go to the affiliate page of the Farfetch Website.
- Complete the application, providing information about your website, audience, and promotional strategies.
- Once you submit your application, Farfetch will review it, which normally takes a few days.
- After approval, you will be able to log into your very own affiliate dashboard.
Farfetch will provide you links to embed in your content — posts, articles, or social media pages.
Crafting Your Promotion Strategy
It’s time for some tips on how to make the Farfetch affiliate program work for you with a good promotion strategy:
- Know what your audience likes. Understand their interests and shopping habits, and use this information to customize your promotions. Make it about what they need or want to hear.
- Use good images, videos, and anything else visual to emphasize the high-end quality behind Farfetch’s products. Attract your audience with visually appealing graphics that urge them to explore further.
- Build authority by giving away free useful information. Keep your audience’s interest alive with informative and interesting content.
- Showing customer testimonials and reviews can earn you the trust of your audience. Make it personal by including your honest perspective on Farfetch’s products. Promoting honestly will improve your credibility.
Analyzing and Optimizing Performance
Analyze the performance of your work can help you make more money:
- Monitor your click-throughs, conversions, and earnings via the tracking tools from Farfetch or Google Analytics. Examine how well your promotions have performed so you can tweak them for better results.
- Use performance data to help identify trends in your audience’s behavior and interests. Then, change promotional strategies to suit their interests and demands.
- Identify underperforming content and locate areas of improvement. Take action by making critical adjustments and specific optimizations to improve engagement and conversions.
Tips for Success
Here are some of the ways you can boost your success as a Farfetch affiliate:
- Utilize Farfetch’s global presence. Target smaller, high-growth regions with strong luxury fashion demand. Also, customize your content and keywords to incorporate local queries. This will allow you to better understand the audience, which in turn leads to more engagement and, subsequently, higher conversion opportunities.
- Interactive content will get your audience involved. Participate in social media conversations and get your followers to interact with you and each other! Build a community so they feel loyal and make longer-lasting connections.
- Make decisions based on affiliate performance data. Hone in on your promotional strategies to optimize earnings and then scale.
3 Ways to Engage with Your Audience Beyond Social Media
- Newsletters: Create and send out newsletters to your subscribers with exclusive content, discounts or updates each month. Provide value by making the content personal to attract more loyal subscribers.
- Webinars: Inform your audience with helpful tips on topics in your niche. This type of interactive format allows for real-time engagement and make you a credible source in your industry.
- Community Forums: Create an inclusive forum or join established ones, chat with your audience, answer their questions and share experiences as well as tips. It creates a sense of community and peer-to-peer support.
FAQ
Is Farfetch an affiliate program?
FARFETCH Affiliate Program helps affiliates access luxury outfits for men, women and kids from over 3.000 brands and boutiques.
How does Farfetch pay affiliates?
Farfetch Affiliates are paid monthly and remuneration is made by PayPal, or direct Electronic Bank Transfer.
Do affiliates really make money?
Commissions are how affiliate marketers earn their income. They market a business’s products or services to their marketing channels using unique affiliate links. When a visitor clicks through that link and makes the purchase, they get commission.
5 Farfetch Affiliate Program Alternatives
While the Farfetch affiliate program is a decent option for many bloggers, you’ll also find similar opportunities within other programs. Here are five alternatives to consider:
Net-A-Porter Program
Net-A-Porter is a popular luxury fashion destination; this site sells high-end clothing and accessories from over 800 of the world’s most coveted designers. As an affiliate, you have an opportunity to get access to this with:
- A competitive commission on net sales.
- A wide array of products to promote, including designer clothes, shoes, and accessories.
- Access to regularly updated creative banners and links.
- Real-time reporting and sales tracking.
If you want to join, please check out the steps on the Net-A-Porter affiliate program review.
Nordstrom Program
Nordstrom offers an extensive selection of all the latest fashion trends in apparel, shoes, and accessories for men, women, and children. The Nordstrom affiliate program includes:
- A generous commission structure.
- An extensive range of fashion products from well-known brands.
- Frequent promotions and seasonal sales to encourage customer purchases.
- Easy-to-use tools for tracking and optimizing your campaigns.
To join this program, we encourage you to read the requirements listed on the Nordstrom affiliate program page.
Shopbop Program
Shopbop is a unique, carefully curated collection of apparel and accessories from top contemporary and designer brands. Affiliates enjoy:
- A rewarding commission rate on all sales.
- A vast selection of fashion-forward products to feature.
- Exclusive newsletters with upcoming promotions and new product launches.
- Dedicated affiliate management support.
Interested in this program? Visit the Shopbop affiliate program review to learn how to join.
MatchesFashion Program
MatchesFashion is a leading independent luxury fashion retailer for men and women with an assortment of over 450 established and new designers. Their affiliate program includes:
- Competitive commission rates on every sale made.
- A curated selection of luxury fashion items to promote.
- Regularly updated product feeds and marketing materials.
- Personalized support and insights from the affiliate team.
Joining is easy! Simply visit the MatchesFashion affiliate program guide and read through the requirements.
SSENSE Program
SSENSE is an online platform popular for its curated selection of streetwear and high fashion brands. The SSENSE affiliate program provides:
- Attractive commissions on successful referrals.
- A diverse range of products from up-and-coming designers to globally recognized brands.
- High-quality creative assets to enhance promotional efforts.
- Detailed performance metrics to help refine your strategy.
We invite those who want to participate to read the SSENSE affiliate program guide.
All the affiliate programs in the luxury fashion market have unique benefits and appeal to certain audiences. Understanding these alternatives will reveal which works best for your target market and how affiliate marketing can be used to its full potential.
Final Thoughts on Joining the Farfetch Affiliate Program
The Farfetch Affiliate Program is a decent way for a fashion-obsessed bloggers to monetize their content. Affiliates can use the program’s competitive commission rate to make big money. It has a plethora of features that users can utilize as well, including a support. The Farfetch Affiliate Program is open to bloggers worldwide, but admission is not easy. You have to meet their high standards to get in. So, make sure you work hard on your online presence to increase your chances of success.
Explore more possibilities with our exciting new Fashion Affiliate Programs. Unlock your full potential to generate new income and expand your budget. Get the latest affiliate programs by visiting our social media accounts:
Sources:
https://www.farfetch.com/ma/pag1987.aspx
https://www.dcmnetwork.com/affiliate-marketing/farfetch-affiliate-program/
