The DoorDash Affiliate Program is a good way for individuals looking to earn nice commissions by referring new restaurants to the DoorDash platform. DoorDash is one of the biggest food delivery services in the United States and operates in the US, Canada, and Australia. Through this program, affiliates can take advantage of the rising popularity of food delivery by linking local restaurants to DoorDash’s extensive customer base.
Guide on How to Join the DoorDash Affiliate Program
To join and benefit from the program, follow these simple steps:
- Navigate to the DoorDash Affiliate Program page and complete the application form.
- Fill out the info about your name, address, phone number, and platforms you will use in promoting DoorDash.
- After the approval phase, you will be assigned a unique referral link. You could send this link to restaurants you would like to partner with and explain how they could benefit from increased exposure and revenue if they partnered with DoorDash.
There are no set requirements, such as a minimum follower count or traffic. Still, your content should be relevant to DoorDash’s values and products. Also, you should have the appropriate medium to promote your referral links (website, social media, etc.)
Commissions and Cookie Duration
You earn $1,000 for every restaurant that gets onboarded to DoorDash and completes 15 orders within 60 days. Payments are made through direct deposit into your bank account, generally no later than 60 days after the referral conditions are satisfied.
Pros and Cons of the DoorDash Affiliate Program
Pros
The DoorDash Affiliate Program has many benefits. Here are some of the reasons why this program is worth promoting for affiliates:
- High Commission Rate: Earn a whopping $1,000 for every successful referral. If you refer several restaurants every month, then this amounts to a lot of money.
- Minimum Payout Threshold Not Required: DoorDash has no minimum payout threshold like some other affiliate programs. That means you could get your money immediately after they’ve been processed.
- Simple Registration: Sign-up doesn’t take much, and here’s the kicker — no initial fees!
- 30-Day Cookie: A customer has 30 days to sign up through your referral link before the cookie expires, meaning a restaurant owner could click on your link but not sign up for DoorDash until weeks later, and you would still earn a commission.
- Promotion Flexibility: You may promote DoorDash by way of social media, running a blog, or through your friends and family and customize your approach based on your audience.
Cons
Although the DoorDash Affiliate Program is profitable, it is also not without its limitations:
- Referral Requirements: Restaurants must complete 15 orders within 60 days to qualify for the commission. This can be challenging, especially for smaller or less established restaurants.
- Limited Referrals: Affiliates are capped at referring up to 10 new restaurants. This limits the potential earnings for those who are highly successful in promoting the program.
- Payment Processing Time: It may take up to 60 days to receive your commission after the referral criteria are met, which can delay access to your earnings.
- Geographical Limitations: While the program is open to affiliates globally, the primary focus is on the US market, and referred restaurants must operate in countries where DoorDash is available.
Strategies to Maximize Earnings
Here are some ways to succeed in the DoorDash Affiliate Program:
- Target Popular Local Restaurants: Go after popular local restaurants that are not on DoorDash yet. Those businesses are most likely to have large enough orders to meet the referral requirements.
- Use Social Media: Turn to every social media platform and message restaurant owners directly. Most of the owners manage their accounts themselves, so it is really an efficient promotional channel.
- Network: Get to know the staff and managers of a restaurant; they can pitch the idea of using DoorDash to their bosses. Providing rewards for successful referrals can encourage these middlemen.
- Work with Influencers: One of the best ways to promote the advantages of signing up for DoorDash is to work with food influencers and bloggers who will talk about it through their content and suggestions.
10 Alternatives to the DoorDash Affiliate Program
DoorDash might not be the perfect affiliate program for everyone. Below are ten alternatives to consider for the DoorDash affiliate program:
1. Uber Eats Program
Uber Eats is a food delivery service that works with local restaurants to provide on-demand food delivery. It doesn’t have a standard affiliate program. Still, it is running a pilot program for merchants to earn money by promoting the Eater app.
- Commission: $10 per new Eater app download in the US, $100MXN (~ USD 5) in Mexico.
- Cookie Duration: Not specified for this pilot but typically varies by region.
- Payment: Automated via Impact Radius, paid monthly.
Learn how to get your Uber Eats Referral Code and start earning.
2. Grubhub Program
The second food delivery platform is Grubhub. Offering a simple interface and loyalty programs, it is attractive to both restaurants and consumers. Working with Grubhub is simple; You need to promote the service and drive revenue by partnering with local restaurants.
- Commission: 5$ for each new customer.
- Cookie Duration: 30 days.
- Payment: Done through PayPal, Check, Wire transfer, Direct deposit, and AHC transfer. No minimum.
3. Instacart Program
Instacart is a grocery delivery service but also offers prepared food delivery from several restaurants. It collaborates with national retailers and local shops, offering various delivery alternatives. Instacart affiliate program can help you make money on the side by promoting its services or partnering with local businesses.
- Commission: 3%.
- Cookie Duration: 7 days.
- Payment: PayPal and ACH. Minimum payout threshold of $20.
4. Postmates Program
Postmates is a restaurant management software and cloud-based platform that captures local customers for your business. Affiliates promote Postmates to restaurants to get a commission.
- Commission: $10 per referral.
- Cookie Duration: 7 days.
- Payment: ACH or PayPal, with no minimum payout.
5. ChowNow Program
ChowNow has an affiliate program that allows anyone to earn rewards by referring restaurants to their platform. This is perfect for restaurateurs, marketers, consultants and anyone who network with restaurants.
- Commission: $25 to $200, depending on tiers.
- Cookie Duration: Not mentioned.
- Payment: PayPal, Stripe, or Direct Deposit.
6. OpenTable Program
OpenTable is a top provider of real-time restaurant reservation solutions for diners and restaurants. Its affiliate program is a perfect match for anyone targeting food enthusiasts and restaurant-goers.
- Commission: $0.50 per seated diner who books through your affiliate link.
- Cookie Duration: 30 days.
- Payment: Monthly payouts via Impact Radius.
7. Olma Caviar Program
Olma Caviar offers gourmet food, including caviar, smoked fish, truffles, and foie gras. Their affiliate program is perfect for luxury food bloggers or influencers.
- Commission: 3% on each sale. $5 bonus for sales above $500; $5 bonus within the first 30 days of joining.
- Cookie Duration: 15 days.
- Payment: Monthly via bank transfer, Payoneer, or direct deposit.
8. Revo Coolers Program
Revo Coolers offers high-quality coolers and party essentials for catering, restaurants, and hospitality events. Their affiliate program caters to those in the event planning or restaurant supply niche.
- Commission: 10% per sale.
- Cookie Duration: 15 days.
- Payment: Monthly (minimum payout threshold of $50) via PayPal or other methods supported by Refersion.
9. ZWILLING Program
ZWILLING is a well-known name in high-quality kitchenware, cookware, and cutlery. This makes it perfect for folks who love to cook and write reviews of kitchen products.
- Commission: 4% to 6%.
- Cookie Duration: 14 days.
- Payment: PayPal, check, direct deposit.
10. Restaurant Engine Program
Restaurant Engine offers website design services for restaurants. Their affiliate program is perfect for you if your target audience is restaurant owners trying to build an online presence.
- Commission: $100 per sale.
- Cookie Duration: Not specified.
- Payment: Monthly payouts via PayPal or direct deposit.
By utilizing these alternatives, you have a chance to find proper opportunities to monetize your audience or business.
Conclusion
The DoorDash Affiliate Program allows individuals to earn significant commissions by connecting restaurants with this leading food delivery platform. The return is high, and the entry-level is low for this program, but special requirements and restrictions apply. With knowledge of DoorDash’s affiliate program flow and how to drive traffic, affiliate marketers can earn a decent income.
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